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Thoughts on Social Media: It’s Like TV

September 11th, 2009

I once had a strong aversion to Social Media (Facebook, Twitter, LinkedIn, FriendFeed, pick the site of the week, …) but today I embrace it. In the old days, I thought these sites were silly, a waste of time, and preferred to spend more of my time pursuing technical / academic activities. In retrospect, I think I was feeling insecure in my technical abilities (placing to much focus on technical pursuits), I probably thought I had a boring life (and thought everyone else was bragging about theirs), and I certainly misunderstood the fundamentals of Social Media (somehow I thought being part of the conversation meant I had to consume everything).

I eventually realized that Social Media is a lot like TV. TV is overwhelmed with commercials and mediocre shows, the content is hard to find. When I watch TV (if I watch TV) I mute the commercials, flip through the channels looking for something interesting, and multitask (magazine, laptop, …). In the end TV is a leisure activity, I don’t try watching every channel (I know I can’t) and don’t pay attention to the advertisements. I do the same thing on Social Media sites too. I don’t pay attention to every post (I can’t) and I don’t pay attention to self promotion, promotions, or advertisements.

Today I embrace Social Media because it lets me participate in the conversation, share my opinion, connect with friends and family, and be an active part of our world. Oh yeah, and it’s fun too!

“Don’t be shy … or nobody will know you’re there” - Yusuf Islam / Cat Stevens

Author: Adam Kahtava Categories: Musings, Personal, Twitter Tags:
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